DC Skate
As part of Susie Heath’s launch, we didn’t just capture her new shoe—we built a story around it. Through a mix of bold photography and heavy compositing, we transformed a small park in Ohio into something that felt straight out of California. The result? A striking hero image that elevated the product and set the tone for the campaign.
Year
2022
Client
DC Skate
Service
Editorial
Location
Anderson, Ohio
When Fruist Studio called, they needed promotional images of their ambassador, Matt James, for their “World’s Largest Coconut” campaign. That meant a flight to Dallas, shooting in brutal 100+ degree heat, and making sure every shot delivered. From event coverage to product photography to a solid mix of posed images featuring Matt repping Vita Coco, I built a collection that fueled PR, marketing materials, and social content—bringing the campaign to life despite the heat.
